It is natural for gold or silver foil to fade with age or wear and tear. Hygiene, such as thick fur and drooling, and habits, such as scratching their neck frequently, may hasten in rubbing off the foil on the surface of the leather.
But there are also cases of gold/silver monogram lasting over a year. A faded silver/gold monogram will end up as blind deboss over time. If this is of concern to you, you may opt for the blind deboss method instead of gold or silver monogram in the personalization of your pet’s accessory.